FETISH - FETISHISM
A fetish (from French fétiche, from Portuguese feitiço, from Latin facticius) is a natural object believed to have supernatural powers, or in particular a thing created by people that has power over people. The concept was coined by Charles de Brosses in 1757 and was originally used in the 18th century by French and German scholars to characterize the earliest stages in the evolution of religion. In the 19th century anthropologists and historians of religion such as E. B. Tylor and J. F. McLennan developed the theories of animism and totemism to account for fetishism.
The concept of “fetishism” allowed historians of religion to shift attention from the relationship between people and God to the relationship between people and material objects; moreover, it established false models of causal explanations of natural events as a central problem for historians and social theorists.
Blood is often considered a particularly powerful fetish or ingredient in fetishes. In colonial Africa, the hair of white people was also considered powerful.