Malaysia’s First Shell FuelSave Champion Clocks in 21.344km Using 1 Litre of Shell FuelSave

Kuala Lumpur, 12 December 2009 – The nation’s first Shell FuelSave Champion, Mr Lai Tsuen Yung from Johor was crowned following the Shell 1 Litre Challenge – National Finals today when he successfully travelled 21.344km on just 1 litre of Shell FuelSave surpassing the other candidates. The Shell 1 Litre Challenge, which attracted thousands of motorists nationwide to compete to see who can travel the furthest using one litre of Shell FuelSave Unleaded petrol, was the ideal complement following the recent introduction of Shell’s most advanced fuel economy to Malaysia – Shell FuelSave Unleaded petrol.

Mr Lai Tsuen Yung defeated the closest competitor by 0.288km. As a little difference goes a long way, Mr Lai walked away with the grand prize valued at RM 50,000. The average distance travelled by all six State Winners during the National Final of the contest was 19.251km.

“This journey has been a great and rewarding experience. Shell FuelSave Unleaded petrol can definitely take us further when combined with the right driving style. I will definitely continue to apply these FuelSave tips to my everyday way of driving to get more savings out of every drop,” said Mr Lai.

Designed to encourage ordinary Malaysians to travel further using only 1 litre of Shell FuelSave, the Challenge was hosted across six states – Selangor, Penang, Perak, Melaka, Johor and Pahang. All six State Winners converged at the National Finals where they were tasked to drive along a pre-determined route (representing a normal day’s journey). The Challenge began from The Saujana Hotel, Subang to the Kota Damansara exit (via the NKVE highway) and returned to the starting point. Each participant drove a Fuel Save vehicle – Honda Civic 1.8L (A) 2007/08 – equipped with a FuelSave monitoring device installed into each vehicle.

The FuelSave measuring device calculates the distance travelled (km), average speed, average fuel consumption, and elapsed time. The Device comprised of a vehicle display indicator depicts the 1 litre of fuel, and the percentage of the fuel left. It gathers the vehicle’s power train information to produce fuel consumption readings and then feeds it back to the vehicle display indicator. Upon their return, Shell FuelSave marshals recorded the readings to determine the National Champion.

“This challenge is very much part of Shell’s commitment to ensure that our customers are aware of the differences in fuel, because not all fuels are the same and it is important that they can make an informed choice of the fuel that meets their needs. We hope that this challenge has demonstrated to Malaysian motorists just how far they can go on 1 litre of Shell FuelSave,” said Dato’ Mohzani Abdul Wahab, Managing Director, Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd. “We have had a terrific response to the Challenge indicating that we are moving a step closer to leading a more sustainable lifestyle by being more fuel efficient motorists. If we can help persuade more people to practice fuel efficient habits, the amount of fuel we could save as a nation would be significant.”

Fahrin Ahmad, Malaysia’s favourite TV Host / Actor / Model, and Shell Malaysia’s FuelSave Ambassador, who was at the finale event to share some of Shell’s FuelSave tips also extended his encouragement to the state finalists. “I am proud and impressed by all the participants of this Challenge who have proven that by making the right fuel choice and driving smart motorists can make a real difference to their mileage. In my opinion they are already winners.”

Shell FuelSave is the result of Shell’s latest innovation in fuel research and technology. It is formulated to help motorists save up to 1 litre of fuel for every full tank1 by reducing energy loss in the engine by lubricating where your normal engine oils can’t easily reach. This improves the efficiency of your engine, thereby providing you with improved fuel economy making saving easier, especially when combined with the right driving style.

For more information on how to get the most out of your fuel visit www.shell.com.my/fuelsave.