Honda Malaysia has introduced the popular Taffeta White colour to fans of Honda’s sporty and stylish SUV, the 3rd generation CR-V. This sophisticated colour is set to enhance the premium sedan-driving SUV’s sporty look.

The new colour in the CR-V is a welcome addition to the other 4 exciting colours of Alabaster Silver Metallic, Crystal Black Pearl, Sparkle Gray Pearl and Polished Metal Metallic.


Having set industry benchmarks and raise standards of SUV in Malaysia, the CR-V has gained a strong foothold in the SUV segment in Malaysia since its launch in March 2007. Over this period of time, the 3rd generation CR-V has gained mass acceptance and rave reviews. Sales of the CR-V have reached 11,617 units as at July 2009. Today, the CR-V remains popular and still holds the No. 1 position in the non-national SUV segment, capturing 39.7% market share (January to June 2009). This attests to the premium sedan driving appeal of the sports utility vehicle (SUV).

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Some of the awards and recognition that the 3rd generation CR-V achieved in Malaysia was the prestigious Autocar ASEAN Overall Car of the Year 2006/2007 Award.


The new colour has also recently been introduced to the Accord 2.0L and 2.4L and has received very good response. Since its introduction in mid-July, close to 400 owners have opted for this eye-catching colour; accounting for 30% of the total Accord sales in this period.

The public can now book the new Taffeta White 3rd Generation CR-V at any authorised Honda dealers nationwide. For more information, please call Honda Toll Free number at 1-800-88-2020, or log on to Honda Malaysia’s website at for more detail.

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