BMW’s Art Car has transcended through generations of race fans and has transformed itself into a cult where fans come up with their own versions of BMW Art Cars or even follow existing ones. The most famous of all BMW Art Car’s were possibly the E30’s of the 1980’s. And now the tradition continues with this new Jeff Koons-designed Art Car that was unveiled this week in Paris. Koon’s BMW M3 GT2 is the 17th Art Car unveiled since the programme’s creation in 1977.
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