There’s always time for a new commercial partner for A1 Team Malaysia. On the eve of the fourth A1GP Sepang event the team has announced that Chronoforce will be its official timepiece.
Chronoforce was founded in 2005, the same year that A1 Team Malaysia first took to the track in A1GP. The company brought together a group of horologists and extreme sports experts, all driven by one mission: the creation of precision timepieces tailored for professional needs.
One of the company’s new models is particularly suited to leading international racing team and will be the focus for this new partnership. The Chronoforce Stunner 2 is a watch designed specifically for racing under pressure at extreme speed.
A chronograph timepiece, the Chronoforce Stunner 2 features state-of-the-art Dynamic Movement case Technology, with the case auto-adjusting to the hands of the wearer during high powered velocity. The dial of the watch is made of carbon fibre, incorporating a cutting edge motor racing material into the model, which is encased in highest quality 316L stainless steel.
Owen Leed, Commercial Director, A1 Team Malaysia says of Chronoforce linking with the team, “We’re delighted to welcome Chronoforce as the Official timepiece of the team and we look forward to a long and successful relationship. Motor racing is all about timing, from the outright best lap time needed to secure a pole position to the relentless hours of work that all the crew put in to preparing the car and being ready to meet the tight timing of the race weekend schedule. Forging a partnership with a similarly young company that has the same high values as us is very fitting and I believe it will be a very beneficial relationship for both of us.”
Chronoforce Managing Director Mr Linardi, says of confirming the Stunner 2 as the Official Timepiece for the team, “There are so many synergies between our company, this new timepiece and A1 Team Malaysia, so it was an obvious association for us. In only four races this season we’ve already seen the professionalism, high standards and success that the team has achieved and we are sure that there will be plenty more strong results over the remainder of the calendar.”
“The brand’s philosophy is to produce high quality, affordable timekeeping instruments. Hence, the Chronoforce range consists of two distinctive collections to suit individual preference: Professional Series and Performance Series. The Performance Series is certainly very appropriate to A1 Team Malaysia, as we’ve seen that it is a high performance team at the top level of its sport.”
All the members of A1 Team Malaysia will be wearing the Chronoforce Stunner 2 timepiece at the A1GP Sepang event and for all future A1GP race weekends this season, so there’ll be no excuses for anyone being late to the track!
