michelin – Zerotohundred

Should you care: Tyre MFG Dates

‘The later its made, the fresher the rubber” is a rule some people swear by when buying their next set of tyres. A perception where the said tyre would start to degrade as it leaves the manufacturing plant. Is there any truth in this? According to Michelin, it’s a no and they are adamant about …

Michelin News

Largest car care network Tyreplus rebrands itself!

1600 shops in 26 countries. Tyreplus, one of the largest car care outfits in the world have just launched a massive rebranding exercise. Introduced in Malaysia in 2009, Tyreplus has since grown to a total of 50 shops and is the leading car maintenance network in the country. Their speciality? Fast and reliable service for …

Features Michelin News Reviews

TYRE TEST: NEW MICHELIN PILOT SPORT 4 – WET BRAKING & SLALOM

The Pilot Sport tyre range is undoubtedly one the most highly regarded in the world. It is the definitive tyre choice for many drivers and has evidently proven its talent time and time again. Every PS iteration was as impressive as the last one and out of the box, all PS tyres are renowned for its confidence inspiring, well …

Articles Auto Events Michelin News Tyres

Michelin launches the all new Primacy 3 ST – promises for better comfort and added longetivity

Michelin Malaysia today presented the latest addition to their lineup – the all new Primacy 3 ST. Set to replace the outgoing Primacy LC, the new 3 ST promises to offer drivers a quieter, more comfortable, safer and long lasting tyre that answers to their specific need and expectations. This tyre was specifically designed and …

BMW Endurance Manufacturer Michelin Motorsports News Videos

BMW Z4 GTE Replaces M3 GT for Endurance Races in 2013!

Admittedly, we’re a tad sad to have heard that the BMW’s M3 GT will be retiring after four years of serious service, having won the it’s GT Class title in 2010 and 2011 at the American Le Mans Series (ALMS). So out with the old and in with the new, as the BMW Z4 GTE …

International Manufacturer Mercedes-Benz Michelin News Tyres Videos

Mercedes Reveals The 2014 SLS AMG Black Series!

The Mercedes SLS AMG GT is already a mean machine, packing up a grumpy 591-horsepower from the 6.2-liter V8 engine lying underneath the unusually long hood. But too much is never enough for the guys at the AMG tuning division, and there had been talks about a much powerful and serious version to hit the …

International Manufacturer Michelin News Nissan Tyres Videos

Nissan DeltaWing – Mission Accomplished

After a string of bad luck that had struck the DeltaWing in the few races that it was allowed to take part, the skies had finally opened up for the prototype racer as the DeltaWing managed to keep it all together and cross the finish line at the Petit Le mans with a fifth-place finish. …

International Manufacturer Michelin Motorsports News Peugeot Tyres

Peugeot’s New 208 R5 Replacing the 207 S2000 in the IRC

As the Peugeot 207’s position in the European line up was replaced by the 208, it is expected for such a transition will also take place to Peugeot’s podium-grabbing 207 S2000 International Rally Championship car. And one would not have to wait long as with the world-renowned Paris Motor Show commencing at Peugeot’s own backyard, …

Manufacturer Michelin News Nissan Tyres Videos

VIDEO: Nissan’s Outrageous DeltaWing Racer Tests at Sebring

Nissan recently brought out their newly designed DeltaWing racer for the first time to test at Sebring in order to prepare for their championship contention at the legendary Le Mans 24 Hours.

Formula 1 News Pirelli Tyres

Pirelli in the lead to supply F1 teams for 2011

Formula One’s Technical Working Group met recently to discuss about F1’s tyre supplier for 2011 but from what we know, no decision was made. However, Germany’s Auto Motor und Sport reports that Pirelli has moved into pole position for the contract, even though recent rumours suggested both the Italian marque and Michelin were offering to …

Articles Features Michelin Test Drives Tyres

Michelin’s new Pilot Sport 3 ups the ante on the competition

It doesn’t matter if your car is fast; it doesn’t matter if your car has 300, 500, 800, or even 1000 horsepower because your car is only as fast as your tires allow it to be. Those four palm sized contact patches that put down all that power are arguably the most important aspect of …

Formula 1 News Pirelli Tyres

Now Pirelli emerges as potential supplier to F1

The F1 tyre supplier war continues with Pirelli emerging as a third potential supplier of Formula One tryes in 2011. Current tyre supplier Bridgestone has confirmed that it will no longer be supplying the series and will be leaving the sport. Willing to fill the vacancy is French tyre manufacturer Michelin, favoured by the FOTA …

Avon Formula 1 News Tyres

Avon potential supplier of tyres in Formula One next year

Avon has confirmed reports it is a potential supplier of tyres in formula one next year. The name entered the frame as a potential replacement for F1’s departing sole supplier Bridgestone in China last weekend, amid suggestions the teams group FOTA had agreed an in-principle deal with Michelin. But with the famous French marque wanting …

Formula 1 Michelin News Tyres

Michelin official confirms possible return to F1 in 2011 “but there are some very clear conditions”

With the imminent departure of Bridgestone as the official tyre supplier for Formula One, the stage has been set for possibly another tyre war or the rise of a new tyre supplier. Michelin has been long been linked with a return to the pinnacle of world motorsport and now a Michelin official has confirmed the …

Formula 1 Michelin News Tyres

Michelin Looking To Return To Formula One

Michelin is in talks with the FIA about a possible return to formula one. With Bridgestone pulling out as the sport’s official sole supplier at the end of 2010, the French tyre marque’s Jean-Dominique Senard told Bloomberg that “formal discussions” with the governing body are underway.

Michelin News Tyres

“The Right Tyre Changes Everything” – MICHELIN’s First Global Advertising Campaign

On October 7, 2009, MICHELIN launched its first global advertising campaign. The new campaign’s slogan – “The right tire changes everything” – is intended to illustrate the competitive advantages of MICHELIN tires in media outlets around the world. In response to today’s increasingly competitive business environment, MICHELIN has decided to launch an unconventional global campaign …

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michelin – Zerotohundred

Should you care: Tyre MFG Dates

Largest car care network Tyreplus rebrands itself!

TYRE TEST: NEW MICHELIN PILOT SPORT 4 – WET BRAKING & SLALOM

Michelin launches the all new Primacy 3 ST – promises for better comfort and added longetivity

BMW Z4 GTE Replaces M3 GT for Endurance Races in 2013!

Mercedes Reveals The 2014 SLS AMG Black Series!

Nissan DeltaWing – Mission Accomplished

Peugeot’s New 208 R5 Replacing the 207 S2000 in the IRC

VIDEO: Nissan’s Outrageous DeltaWing Racer Tests at Sebring

Pirelli in the lead to supply F1 teams for 2011

Michelin’s new Pilot Sport 3 ups the ante on the competition

Now Pirelli emerges as potential supplier to F1

Avon potential supplier of tyres in Formula One next year

Michelin official confirms possible return to F1 in 2011 “but there are some very clear conditions”

Michelin Looking To Return To Formula One

“The Right Tyre Changes Everything” – MICHELIN’s First Global Advertising Campaign

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