Honda Malaysia: Buy New Civic-R and win a trip to Japanese F1 GP Suzuka

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Mar 1, 2018
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Honda Malaysia: Buy New Civic-R and win a trip to Japanese F1 GP Suzuka



Honda Malaysia's just announced a campaign aimed at rewarding customers who purchase and register their All-New Civic Type R between April 2018 and June 2018 where they will stand a chance to win an exclusive trip worth up to RM30,000 to Japan to experience the iconic 2018 Formula 1 Japanese Grand Prix at Suzuka Circuit in October.


Campaign Details


  • The ‘Sprint to the Suzuka Circuit’ campaign will take place over a period of 3 months, from April 2018 to June 2018.
  • Customers who purchase and register an All-New Civic Type R during the campaign period will need to fill up a form and answer 2 short questions at any of Honda’s 20 Sport Dealers* to be in the running to win the exclusive trip to Japan.
  • 10 exclusive winners will be selected based on the creativity of their answers to the 2 short questions.
  • The 10 exclusive winners will each receive 2 Business Class flight tickets, 2 tickets to watch the 2018 Formula 1 Japanese Grand Prix, 5 days 4 nights of accommodation in Japan and 2 official Honda merchandise, all worth up to RM30,000.
  • Customers can visit any of Honda’s 20 Sport Dealers* to place a booking for the All-New Civic Type R during the exclusive ‘Sprint to the Suzuka Circuit’ campaign to be in the running for the trip to Japan.
  • For more information call Honda at 1-800-88-2020 or visit www.honda.com.my

http://www.zerotohundred.com/2017/2018-civic-type-r-depth-detail-first-impressions/
2018 HONDA CIVIC TYPE R (FK8R) SPECIFICATIONS


Engine: 2L Turbo 4 cylinder
Power: 310hp
Torque: 400nm
Zerotohundred: 5.7 seconds
Top Speed: 272km/h
Transmission: 6 speed manual
Weight: 1,380kg
Price: RM320K
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RENESIS VIII

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RENESIS VIII

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To be honest, for those who can fork out RM320k to buy this Civic Type R, he or she can afford a trip to Japan anytime that they want. In a way, this contest is just giving more to those who don't really need more instead of giving it to those who will really appreciate it but can't afford it.
 

Tom

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Tom

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To be honest, for those who can fork out RM320k to buy this Civic Type R, he or she can afford a trip to Japan anytime that they want. In a way, this contest is just giving more to those who don't really need more instead of giving it to those who will really appreciate it but can't afford it.
In a way, you can look at it as an encouragement to existing potential buyers to make the move to bite the bullet
 

ixeo

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ixeo

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Getting to drive a Civic Type R on the Suzuka track with the test driver during the CTR development phase would have been a more suitable prize.

Because people who buy the CTR is hardcore anyway. A guy with RM320k to spend, who is NOT hardcore, would buy a Nissan GTR for its flappy pedals, or a Golf R, or even a Mercedes A45.

Manual is really for the dedicated these days.
 

RENESIS VIII

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RENESIS VIII

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In a way, you can look at it as an encouragement to existing potential buyers to make the move to bite the bullet
To stir up sales. But to encourage such owners, I think 30k worth of performance enhancing parts might even be more effective. :biggrin:
 
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vr2turbo

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vr2turbo

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To stir up sales. But to encourage such owners, I think 30k worth of performance enhancing parts might even be more effective. :biggrin:
That depends too, all in the marketing. Anyway, trips have been the norm for prizes in many many industries......lol
 

ixeo

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ixeo

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To stir up sales. But to encourage such owners, I think 30k worth of performance enhancing parts might even be more effective. :biggrin:
How about parts that money can't buy? That would stir up sales.. a race team only rear wing... not for public sale.... yup, that would make the hardcore snap up the car even faster.

And considering the CTR is different from normal Civic, no risk of it getting stolen by Civic who wanna convert to Tipu-R
 

Tom

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Tom

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Getting to drive a Civic Type R on the Suzuka track with the test driver during the CTR development phase would have been a more suitable prize. Because people who buy the CTR is hardcore anyway. A guy with RM320k to spend, who is NOT hardcore, would buy a Nissan GTR for its flappy pedals, or a Golf R, or even a Mercedes A45. Manual is really for the dedicated these days.
Now that sounds like a better angle.
To learn how to fully wring the Civic R is tons better than just making a visit to Suzuka and like you said, these hardcore guys would surely appreciate the added skill that'll last a lifetime.

Suzuka would be awesome but Sepang will do just fine

To stir up sales. But to encourage such owners, I think 30k worth of performance enhancing parts might even be more effective. :biggrin:
Or a year's worth of trackday could drive a better campaign and potentially generate more revenue via maintenence
 
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gunnerzz

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gunnerzz

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People still watch F1?
What is there to watch and be amused?

They should make a 'Buy a Honda Cub and watch Moto GP for free at circuit of your choice'.
 

Tom

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That will be good for the bike division......hhahhahahhaha

Buy Civic type R get Honda Cub can?.....lol
definitely, there should be enough margin to do that, although Civic-R owner may not necessarily know how to ride a bike
 

vr2turbo

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vr2turbo

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definitely, there should be enough margin to do that, although Civic-R owner may not necessarily know how to ride a bike
Ride bike go to neighborhood store buy small item, no need find parking.....lol

True also, if fact many nowadays just go for driving license no more bike license.....
 

Tom

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Ride bike go to neighborhood store buy small item, no need find parking.....lol

True also, if fact many nowadays just go for driving license no more bike license.....
I am imagining a matching Cub in Championship White :pepsi:
 

RENESIS VIII

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RENESIS VIII

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How about parts that money can't buy? That would stir up sales.. a race team only rear wing... not for public sale.... yup, that would make the hardcore snap up the car even faster.

And considering the CTR is different from normal Civic, no risk of it getting stolen by Civic who wanna convert to Tipu-R
I highly agree on this. Some exclusive Mugen or Modulo parts would be a good attraction.

Well, for now the FK8's body style is exclusive over here unless Honda Malaysia decides to bring in the normal Civic hatchback for sale.
 

6UE5t

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6UE5t

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Surely a great fun car to drive but the horrendous rice boyish style just turns me off completely. A45 anytime any day over this.